Top-notch Mobile Application Development Services in UAE

Interview with Waleed Khan, Director - Appstirr

Waleed Khan Interview on

Waleed Khan  linkedin

Director, Appstirr
Give us a quick overview on APPSTIRR.  When and how did you begin this journey and what were your motives to be successful in app development?

APPSTIRR has years of experience as a software and mobile application development company. Our portfolio is extensive with multiple clients across the globe, lauding our custom software development team. APPSTIRR’s software product development services have automated business processes for our clients. We use cutting-edge technology for product idea and create a scalable software-as-a-service solution that best suits our client’s business requirements.  I have always focused on delivering quality applications and create scalable applications for every idea that transforms the digital landscape.

What is your role in the management and development of APPSTIRR?

As the director of a leading mobile application and software development company, I strategize the business development strategy so that APPSTIRR can create applications for entrepreneurs, mid-sized businesses, and enterprises. I believe there are great ideas out there that will digitize everyday practices and businesses processes. Therefore, I ensure that all our clients get an application that best suits their requirement. APPSTIRR is being hailed as a leading mobile application development company in a short span of time. I ensure that the branding and marketing strategy is constantly evolving and addresses a wider audience segment.

At APPSTIRR, we prioritize that our work environment and culture is friendly and offers learning to all of our employees. We conduct training workshops for all our departments to ensure that everyone stays up to speed about the latest technology.

Tell us about your biggest achievement in the industry.

The biggest achievement for me is the number of satisfied clients that continues to be a part of our portfolio with each passing day. It reflects our commitment to create quality mobile applications for our clients.

How do you schedule the development phases of the apps to promise the timeline to your clients?

Discovery Workshop  
An idea is like a form of energy. You need to harness it to realize its true potential. At APPSTIRR, our team of product strategists conduct weekly discovery workshops and meetings with clients to enhance the scope of their idea.

Our product strategists start with identifying the ‘Problem Statement’ in the idea. The problem statement provides the primary objective (Purpose) of the application and the audience it is intended for. It is during this stage that the idea finds its true meaning! The problem statement highlights all the potential services that the application can offer whilst keeping a ‘Unique Selling Point’ (Purpose) intact. The features are later further validated with extensive market research and ROI-driven scope of development and product launch strategy.

Idea Validation
Every idea needs a sustainable business model. APPSTIRR has created applications that have prospered in the market. Your idea is presented with a comprehensive ROI strategy! We conduct in-depth analysis of the market your idea will penetrate so that it reaches the desired outcome. All the factors that will impact the conversion rate of your application are weighed in during this process. The application’s name, tagline and profiling is also finalized in this phase. APPSTIRR keeps the target audience in mind before finalizing the scope of the project such as:
Target Audience
ROI Strategy
Application Profiling (Name, Tagline etc.)
Color Theme
Revenue Streams
Application Updates
Idea Extension

Journey Mapping
APPSTIRR project management team drafts a final ‘Scope of Work’ document for the client, which comprises all the features and every possible user journey of every possible interface. The scope prioritizes the ‘Unique Selling Point’. The entire mobile application development process is divided into phases using the best project management practice that suits your app.
Every interface is precisely mapped before it is moved into the design phase to create a seamless user-experience that boosts conversion and improves traction!

A dedicated creative design and application development team starts to build the idea into a reality.
APPSTIRR’s team of creative designers have years of experience in creating alluring applications for businesses of all statures. We create intuitive interfaces for your application like no other. Every screen is presented in a unique way with all the features easily available at the users’ fingertips. The user stories in the design of every interface are finalized and shared with the client.

APPSTIRR adheres to the best standards of software and application development. We use the latest technological framework that best suits your app. The code is optimum and thoroughly reviews by our tech-savvy team before it is even moved into the ‘Quality Assurance’ phase. 

Complete Product
Once the application is design and developed, it goes through endless rounds of quality assurance stages before it is approved for launch.

All ‘use cases’ of the application are reviewed, and the application is published on Google Play Store and App Store.
All that is left now is a highly engaging marketing strategy that we have already prepared for your application. A disruptive mobile combined with a successful market strategy will blow off the charts and take the industry by storm.

How do you help your clients in choosing the right yet profitable platform for app development?

We send all of our clients a comprehensive mobile application development proposal that comprises all the details of their idea. After the client is onboard, we create a well-versed Scope of Work of the application that contains all the details of the application of the design and the development stage.  We also provide the clients with a financial analysis, Return on Investment projection and competitor’s analysis to forecast the success of their idea.

Which would you suggest for a successful and profitable business progression, Native or hybrid apps? How do you define the factors that influenced you to make this choice?

It all depends on the client’s requirement. Hybrid applications have wider reach since they are developed across all platforms whilst native applications are developed for a specific platform. However, some applications are often required in-house, which makes the native applications a friendly choice depending on the operating system used by the organization. Hybrid applications are more prone to traction since they tap the Android and iOS users.

How do you scheme your pricing model? How do you fix your budget?

There are various factors that are taken into consideration before finalizing the price. We take into account the number of resources and days that the application will require. Every feature of the application is analyzed before determining the number of hours and resources are allocated.  APPSTIRR also create MVP for its clients’ ideas if they wish to test their application’s initial phase in the market before a full-fledged launch.

How helpful are the mobile apps developed by your team, for enhancing your clients’ business?

Mobile Applications are one of the leading platforms for consumer engagement. APPSTIRR creates apps for clients that directly boosts their revenue since most people tend to engage with a brand more if the application is easily available. The global market of mobile application is worth billion dollars and the number is forecasted to grow with each passing year. I believe it is high time to have a mobile application for your business.

What according to you are the best practices to attain client satisfaction?

I believe delivering the project on time whilst ensuring quality are the two key features for attaining client satisfaction. It is important to be available for your clients. We always discuss new ideas to improve the scope of the application with our clients.  

How do you update your business system to be in pace with the technological advancements?

We conduct training workshops for our employees so that they are up to speed with all the latest technological frameworks. APPSTIRR plans trainings for all its departments with the industry’s leading tech gurus. As soon as a new technology is introduced, our team immediately starts planning the adaptability phase for that respective technology.

What are your thoughts about AR, VR and Internet of Things (IoT)?

I think augmented and virtual reality are going to be a part of every digital interface. You can already see eyewear turned into an IoT devices with AR and VR being a part of its interface. We are going to see augmented and virtual reality become a part of every application out there very soon.

What do you think will be the future of Mobile technology?

Mobile applications will be the leading medium of engagement for every industry. Most of the interfaces for an IoT device require an application to track and store the data. Applications have also stormed the e-commerce sector and the gaming industry. With a market of billions of dollars, it is high time to have an application for your idea and business.

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