Dinarys GmbH
About Dinarys GmbH
Dinarys GmbH is a one-stop software engineering and IT consulting partner for retail and e-commerce businesses; Adobe and Shopware Certified Solution Partner, Certified BigCommerce Partner. For 10 years, our team of 100+ experts has helped more than 100 companies worldwide fuel their marketing strategies with cutting-edge technology ensuring exceptional ROI.
Our utmost focus is to team up reaching your specific KPIs by delivering top-notch software under fully transparent processes.
Services we provide: Custom e-com/web/mobile software development, E-commerce software audit, Digital transformation, Development teams augmentation.
Solutions we engineer:
- End-to-end e-commerce solutions
- Omnichannel engagement experiences
- Loyalty & retention programs management
- Data structuring and management
- In-store experiences
- Back-office management systems
- Product management and delivery
We deliver software that ensures:
- Increasing customer engagement, retention, and satisfaction
- Smooth integrations with your existing systems and ready-made solutions
- Translating data into decision-making tools with advanced data management, analytics & BI
- Enhancing operational efficiency while decreasing its cost
Dinarys works only with proven technologies that allow us to address specific business needs comprehensively, achieve operational simplicity, and ensure fast time to value. Tell us about your needs at https://dinarys.com/contact
Dinarys GmbH is a one-stop software engineering and IT consulting partner for retail and e-commerce businesses; Adobe and Shopware Certified Solution Partner, Certified BigCommerce Partner. For 10 years, our team of 100+ experts has helped more than 100 companies worldwide fuel their marketing strategies with cutting-edge technology ensuring exceptional ROI.
Our utmost focus is to team up reaching your specific KPIs by delivering top-notch software under fully transparent processes.
Services we provide: Custom e-com/web/mobile software development, E-commerce software audit, Digital transformation, Development teams augmentation.
Solutions we engineer:
- End-to-end e-commerce solutions
- Omnichannel engagement experiences
- Loyalty & retention programs management
- Data structuring and management
- In-store experiences
- Back-office management systems
- Product management and delivery
We deliver software that ensures:
- Increasing customer engagement, retention, and satisfaction
- Smooth integrations with your existing systems and ready-made solutions
- Translating data into decision-making tools with advanced data management, analytics & BI
- Enhancing operational efficiency while decreasing its cost
Dinarys works only with proven technologies that allow us to address specific business needs comprehensively, achieve operational simplicity, and ensure fast time to value. Tell us about your needs at https://dinarys.com/contact
Key Insights
Services & Focus
Industry Focus
Client Focus
Portfolio
Native Mobile App Development for Foxtrot – Leading Electronics Retailer
Client: Foxtrot
Location: Ukraine
Industry: Retail, Electronics, B2C
Project Duration: ~6 months
Team: 3 iOS Developers, 2 Android Developers, Backend Developer, QA, PM
Platform: Native iOS & Android apps
Project Overview
Foxtrot, one of Ukraine’s largest electronics and home appliance retailers, needed to modernize its mobile presence to match growing customer expectations and boost loyalty. The goal was to build native mobile apps for iOS and Android that offered a smooth, intuitive shopping experience and strong integration with existing business systems.
Objectives
• Build native apps for iOS and Android platforms
• Increase customer retention and lifetime value
• Improve mobile ordering and browsing experience
• Support loyalty programs and installment payments
• Ensure secure, scalable, and API-driven architecture
Challenges & Solutions
• Security & Compliance: Implemented single-device login, time-limited OTPs, and full compliance with Foxtrot’s data handling rules
• Flexible Login Options: Enabled login via phone, Google, Facebook, Twitter, and Apple ID
• Retail-Focused UX: Designed clean navigation, smooth product browsing, smart search, and one-click purchase features
• Third-Party Integrations: Connected apps to Interkassa, PrivatBank, and Monobank payment systems for “buy now, pay later” options
• Massive Ecosystem Integration: Built robust APIs to connect mobile apps with Foxtrot’s enterprise systems (catalog, pricing, loyalty, and inventory)
Key Features Delivered
• Full-featured personal account
• Multi-method product search (including barcode scan)
• Product comparison and wishlist functionality
• Intuitive cart and one-click ordering
• Installment payment support
• Loyalty program integration
• Retail map and store locator
Business Impact
• +14% customer retention
• +7% revenue growth
• +11% increase in customer lifetime value
• +15% boost in average order value
Client Feedback
“It was a delight to work with a team that truly understands mobile UX and complex integrations. We had strict requirements, and Dinarys delivered exactly what was needed – with clarity, speed, and professionalism.”
— Product Owner, Foxtrot
Why Dinarys?
With deep experience in retail and eCommerce technology, Dinarys delivers mobile solutions that drive engagement and revenue. This project demonstrates our ability to build scalable, secure, and user-friendly apps tailored to enterprise needs.
BigCommerce Theme Redesign & Catalog Optimization
Client: Office Supplies Product Wholesaler
Location: Philippines
Industry: B2G, BPO, Wholesale
Duration: 3 months
Team: Project Manager, Business Analyst, Frontend Developer, Backend Developer, QA Engineer
Platform: BigCommerce
Project Overview
A leading BPO service provider and office supplies distributor approached Dinarys to modernize their BigCommerce website. With over 137,000 SKUs across multiple global markets, the challenge was to deliver a scalable, structured, and conversion-focused eCommerce experience.
Objectives
• Redesign the website theme to improve visual appeal and UX
• Update and standardize a massive product catalog using AI
• Improve search and categorization
• Enable one-click quote requests and simplify checkout
• Ensure SEO-optimized product metadata
Challenges & Solutions
• Large-scale data management: We standardized and uploaded over 137,000 items despite BigCommerce’s upload limitations by integrating external modules and building custom scripts to clean and normalize inconsistent fields (e.g., SKUs, names, categories).
• UX-focused theme redesign: The existing theme was outdated and couldn’t handle the complex product structure. We created a modern, responsive interface and customized the navigation to support deep category hierarchies.
• AI-powered catalog update: We enriched product titles, images, and metadata using AI to improve categorization and search relevance.
• Custom functionality: We added a request-to-quote feature aligned with B2G workflows and enabled checkout without mandatory personal information — crucial for compliance with government procurement standards.
• SEO improvements: Meta descriptions and CMS templates were added to increase visibility and support content marketing.
Key Results
• +20% conversion rate after catalog and UX improvements
• Fully responsive theme across modern devices and browsers
• Streamlined checkout optimized for government clients
• Improved search visibility due to structured SEO metadata
Why Dinarys?
This project illustrates Dinarys’ expertise in handling complex data ecosystems, eCommerce platform limitations, and domain-specific workflows. From AI-powered catalog management to platform-level customization, we provide tailored solutions that deliver measurable results — fast.
Building a Scalable Automotive Parts Marketplace for the EU Market
Location: Europe
Industry: Automotive
Project Duration: 5 months
Team Composition: Project Manager, Tech Lead, Backend & Frontend Developers, Business Analyst, QA Engineer, UI/UX Designer
Tech Stack: Shopify Plus, TecDoc API, Elasticsearch, Stripe
Project Overview
A leading European distributor of automotive spare parts approached Dinarys with a clear challenge: digitize their sales process to meet the growing expectations of both professional mechanics and car owners. The goal was to build a high-performance online platform integrated with TecDoc, enabling smart search, real-time availability, and future scalability across Europe.
Objectives
• Launch a full-featured B2B & B2C eCommerce platform
• Integrate TecDoc’s catalog with over 2 million parts
• Enable smart multi-method search (VIN, part number, license plate)
• Ensure scalability for future market expansion
Key Challenges & Solutions
• Big Data Handling: We designed a scalable infrastructure to support up to 2 million product SKUs, with full parameter mapping and cross-references.
• UX for Complex Search: The platform supports search by VIN, part number, license plate, and vehicle model. A “Virtual Garage” feature allows users to save and reuse vehicle profiles.
• Enterprise-Level Architecture: Shopify Plus was selected as the base, ensuring fast performance, secure payment integration via Stripe, and custom API layers for TecDoc and Elasticsearch.
Development Phases
1. Discovery & Planning (4 weeks): Market research, requirement analysis, and solution architecture
2. UX/UI Design & Architecture (6 weeks): Wireframes, high-fidelity UI, database schema, API planning
3. TecDoc Integration (10 weeks): Catalog sync, Elastic search, data validation
4. Core Development (12 weeks): Shopify Plus customization, Virtual Garage, advanced search tools
5. Testing & QA (6 weeks): Functionality, performance, and data accuracy testing
6. Pre-Launch Optimization (4 weeks): Speed optimization, documentation, security setup
7. Launch & Support (Ongoing): Controlled rollout, monitoring, continuous optimization
Core Features
• Custom TecDoc catalog integration
• Smart multi-method search (VIN, license plate, part number)
• Cross-reference system for alternative parts
• Virtual garage for stored vehicle profiles
• Fully mobile responsive design
• Stripe payment integration
Results Delivered
• A robust platform serving both B2B and B2C audiences
• Seamless TecDoc catalog integration
• Intuitive, professional-grade search experience
• Scalable foundation for EU-wide expansion
Why Dinarys?
This project highlights Dinarys’ ability to deliver complex, data-intensive eCommerce platforms tailored to specific industry needs. From advanced search algorithms to deep third-party catalog integrations, we provide the right blend of technical depth and business focus to turn your digital vision into reality.
Prostor
Foxtrot, a well-known Ukraine-based chain of electronics and home appliances stores, aimed to attract more customers, improve customer satisfaction rates, and boost sales. The solution was to develop native applications for Android and iOS platforms. The goal was to create intuitive and visually appealing apps with comprehensive functionality.
The resulting native applications for Foxtrot were highly successful in achieving the desired outcomes. These apps were secure, fast, and offered an inviting user experience. They included convenient product categories, app sections, and essential retail tools such as product comparisons and one-click ordering. The applications seamlessly connected with Foxtrot's extensive retail system.
Results:
The implementation of the native applications for Foxtrot resulted in several positive outcomes:
Customer retention: +14%
Increasing revenue: +7%
Customer lifetime value: +11%
Average order value: +15%
Conclusion:
The development of native applications for Foxtrot's Android and iOS platforms successfully attracted more customers, improved customer satisfaction rates, and boosted sales. The applications provided an intuitive user experience, comprehensive functionality, and an appealing design. The positive results included increased customer retention, revenue growth, higher customer lifetime value, and a significant boost in average order value. These outcomes contributed to the overall success and profitability of Foxtrot's business operations.
ALEXASCHA
ALEXASCHA, an eco-friendly fashion adornment brand from Hamburg, Germany.
Project Goal: Improve website performance to increase the conversion rate from 5% to 10–15% by migrating from WooCommerce to Shopify.
Key Challenges:
1. Increase Conversions: Optimize UX/UI for higher purchases and engagement.
2. Mobile Optimization: Develop a user-friendly mobile version of the site.
3. Analytics Implementation: Set up Google Analytics for better data collection.
4. Cross-Platform Compatibility: Ensure the site works seamlessly across browsers and devices.
5. Enhanced Security: Protect user data and secure payment transactions.
6. Improved Load Speed: Accelerate page loading times for a better user experience.
7. Data Migration: Handle complex data transfer from WordPress to Shopify.
8. Theme Customization: Expand theme flexibility to meet specific design needs.
Our Approach:
• Analysis: Examined the existing website and plugins to determine the best migration path.
• Platform Selection: Chose Shopify for its scalability and cost-effectiveness.
• Theme Optimization: Selected and customized a theme optimized for both desktop and mobile.
• Data Migration: Transferred all data, including orders and blog content.
• Testing: Conducted user acceptance testing and made necessary adjustments.
• Launch: Deployed the new website and performed final optimizations.
Expected Results:
• Up to 15% increase in conversion rate.
• Fully adaptive design compatible with all devices and browsers.
• Enhanced mobile user experience.
• Pages loading twice as fast as before.
• Strengthened security with zero reported breaches.
Business Impact:
• Higher Conversions: Increased purchases and average order value.
• User Retention: Longer site visits and reduced bounce rates.
• Revenue Growth: Boost in sales volume and total revenue.
• Performance Gains: Faster page loading enhancing user satisfaction.
• Security Assurance: No security incidents reported post-migration.
Myfelt
Myfelt, a pioneer in crafting unique and eco-friendly felt products, achieved a significant boost in online retail success through our expert Shopify migration services. The Dinarys team not only significantly boosted myfelt’s Black Friday profits but also provided a seamless, cost-efficient e-commerce solution tailored to today’s dynamic business needs.
Results
The migration of myfelt’s e-commerce platform from Magento to Shopify marked a significant turning point in the company’s online retail strategy. The shift not only led to increased profitability, particularly noticeable during key sales events like Black Friday, but also provided myfelt with a more cost-effective and flexible solution for their online presence. Ongoing development and customization of the Shopify store continues to enhance the user experience and align the store with myfelt’s commitment to quality and sustainability.
Business Impact
Increase in conversion rate from 2.7% to 5% in the first three months
Significant increase in website speed compared to Magento
Increased profitability - 53% increase in sales in Europe outside Germany
Cost savings - Reduced overhead due to less dependence on support services and hosting
Business agility - Enhanced flexibility and scalability to meet changing business needs
Bookbreakrs
BookBreakrs is a mobile application that allows users to make predictions on football matches and win cash prizes at the end of each month and the end of the season. We launched this project as an MVP. It allows users to make predictions, identifies the best predictors and calculates user profitability.
Rite Space
Rite Space is a medical facilities reparation company that needed to optimize internal workflow and take client interaction to the next level. The Rite Space mobile app provides 3D visualization based on spatial measurements to be further demonstrated to clients and used for building pricing calculations. Our team helped the Rite Space application to become a complex solution that includes a scheduler, calendar, project gallery, catalog, and more features. As a result, the Rite Space mobile app serves as a fully-functional work station for company managers.
Budu Sushi
Budu Sushi is a website for an Asian food restaurant. Users can choose meals from a variety of options, make online orders and get their food delivered to their doorstep. Our team built this website from scratch. Some of the custom features we've implemented include a built-in loyalty program and customer support integration. The front-end of the website is based on React.
LastBid
LastBid is a global marketplace that links top auction houses with collectors, connoisseurs and auction-curious buyers. Dinarys developed this marketplace from the ground up. We used a human-centered design approach with customer journey mapping to ensure maximum usability. The website is built using Laravel, a PHP framework.
Aroma Kava
Aroma Kava is a coffee shop network similar to Starbucks. It's available in 30 cities. The iOS and Android apps we developed for Aroma Kava reward users for every purchase. Three months after launch Aroma Kava became the most popular app in Ukraine in the category Food and Drink. Today it has over 200.000 active users.
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