Top Social Media Marketing Agencies
Social media marketing is the most powerful way to connect with your audience and build meaningful brand relationships. With billions of users actively engaging across social platforms, businesses need experienced Social Media Marketing Agencies to create impactful strategies and drive measurable results.
TopDevelopers.co simplifies your search for best SMM agencies. We present a carefully researched list of over 4000+ top Social Media Marketing Companies. Social media marketing (SMM) agencies here are evaluated through an in-depth analysis of service quality, industry expertise, and client feedback to ensure reliability and effectiveness. You can confidently find a trusted Social Media Marketing partner that specializes in creating data-driven campaigns, improving brand visibility, and delivering consistent growth. Browse our list and connect with social media marketing experts who can help elevate your online presence and maximize your return on investment. If you’re looking to work with individual marketers instead of an agency or company, hire social media marketers through Toptal’s network of vetted talent.
List of Top-Rated Social Media Marketing (SMM) Companies
4108 Companies | Last Updated 19 February, 2026
Every Pixel has a moment
Pixxmo is India based IT solutions company that helps startups, SMEs, and businesses to grow their online presence, increase reach and engagement, and build brand reputation. We are specialized in providing all kinds of marketing and development services such as social media marketing, content marketing, branding, email marketing, search engine optimization, professional websites/applications ranging from simple corporate websites/applications to the most complex and sophisticated eCommerce platforms. Explore the detailed profile of Pixxmo
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2 to 10
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Up to $25
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Less than - $5000
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India
Designer's ID: Making you visible
Our multi-cultural team is made up of over 50 creatives, strategists, analysts, and masterminds across our Lebanon, Dubai, and Germany offices. We have a handful of skeptics that like to challenge our own assumptions and a group of perfectionists that don’t know when to quit. We’re thinkers and innovators who are determined to re-imagine the way we do digital. We pride ourselves on delivering innovative, digital experiences that make an impact. Since 2013, we’ve proudly partnered with start-ups, SMB’s, Fortune 500…Explore the detailed profile of Designer's ID - Web Design
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11 to 50
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$26 - $50
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$5001 - $10000
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Lebanon
Make Your New Journey
Innovatrix Infotech is a game-changer in delivering top-tier IT solutions and website development services. Our mission is to enhance your business's efficiency and productivity through cutting-edge technology. With a team of experts across various services, we integrate smart solutions that empower businesses to thrive in the digital space. We are dedicated to driving success in the financial sector and beyond, understanding the growing demands of today’s market. Our focus is on building strong, flexible partnerships with our clients…Explore the detailed profile of Innovatrix-Infotech
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Freelancer
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Up to $25
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Less than - $5000
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India
A website Development Agency to Elevate your Brand
Branding Elevator is dedicated to providing exceptional service to our clients. We understand that client satisfaction is the key to success, and we work tirelessly to ensure that every one of our clients is completely satisfied with the services we provide. Explore the detailed profile of Branding Elevator
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11 to 50
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Up to $25
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Less than - $5000
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USA
Transforming Ideas into Digital Solutions
Neh Infomatics started in 2020 with a big idea: to make technology simple and useful for everyone. We’re a team of young, energetic people who’ve worked hard to become a top player in the tech world. We stand out by coming up with creative ideas, offering easy-to-use solutions, and keeping our prices affordable. At Neh Infomatics, we believe that success means more than just being good with computer languages. We’re here to make technology work for you. Explore the detailed profile of Neh Infomatics
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11 to 50
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Up to $25
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Less than - $5000
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India
Creations Redefined
Welcome to Nakshatra Namaha Creations. We are a prominent Website development company based in Mysore that specialises in various digital services. The company is recognised as one of the region's best website and mobile app developers, offering tailored solutions that cater to businesses unique needs. Nakshatra Namaha Creations provides a comprehensive suite of services, including: - Website Development including WordPress Website, Ecommerce Website, Node JS Website and React JS Website - Mobile App Development, including Node JS Website and…Explore the detailed profile of NNC Mysore
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11 to 50
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$26 - $50
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$5001 - $10000
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India
Customized Software Development Company
Camlenio Software Pvt Ltd is a distinguished IT company specializing in providing customized software solutions tailored to meet diverse business needs. Based in Jaipur, the company excels in developing innovative e-commerce platforms and real estate software. With a broad portfolio that includes fintech B2B admin portal software, CRM, HRMS, loan management software, and more, Camlenio has established itself as a reliable partner for businesses seeking efficient and effective software solutions. The company also focuses on niche markets, offering…Explore the detailed profile of camlenio software pvt ltd
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11 to 50
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$26 - $50
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$5001 - $10000
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India
Bringing creativity and ideas to life
At HyperBeans, we provide innovative, highly functional, visually appealing and user-friendly web, mobile applications, ERP’s as well as digital marketing solutions that drive organizational growth. We are Experts in big data engineering, product transformation, and eCommerce and software. We ensure that our customers get measurable results, beautiful and unforgettable user experience, provide Personalize IT solutions and achieve success at all time. Hyperbeans Inc. is located in Seattle (US) with clients in 3 continents and more than…Explore the detailed profile of HyperBeans
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11 to 50
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Up to $25
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Less than - $5000
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USA
Your Digital Partner
Growth Legends, established in 2023, is a pioneering force in eCommerce and digital marketing, committed to driving sustainable growth for businesses globally. With our dedicated team, we offer tailored solutions spanning strategic website development, graphics design, SEO, paid advertising, social media management, content creation, reputation management, and email marketing. Explore the detailed profile of Growth Legends
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11 to 50
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$26 - $50
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Less than - $5000
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USA
Empowering Innovation with Expert Solutions
Welcome to Xonier Technologies! We specialize in developing innovative software solutions for startups, enterprises, and MSMEs. In addition, we offer remote dedicated developers on a monthly rental basis, ensuring you have the right expertise to bring your projects to life. Our mission is to empower businesses with cutting-edge technology and exceptional service. Explore the detailed profile of Xonier Technologies
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51 to 250
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Up to $25
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Less than - $5000
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India
Accelerating Your Software Development
We are a software development company, working with a team of professional and skilled developers, certified blockchain architects, specialist consultants, and experienced creative professionals. We provide services in Software Development, Web App Development, Mobile App Development, CMS Development, iOS App, Android App, Blockchain, Machine Learning, and Artificial Intelligence. Our Mission Our main goal is your successful result. We strive not only to meet your objectives but also to optimize and reduce your IT costs. We help you push the boundaries…Explore the detailed profile of Technowis
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51 to 250
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$26 - $50
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$5001 - $10000
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Pakistan
Building Brands From Biz
Welcome to IGrowMyBiz, founded in July 2021 by marketing enthusiasts Aadarsh and Sarfaraz. With over 4 years of digital marketing experience in Bhopal, MP. We've evolved from social media freelancers to comprehensive digital marketers. We are committed to supporting and enhancing your online presence. From website development and SEO to strategic PR and impactful campaigns, we're your go-to for tailored marketing solutions. Join us in shaping success in the dynamic digital landscape where your growth is our success. Explore the detailed profile of IGROW MY BIZ
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11 to 50
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Up to $25
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Less than - $5000
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India
Best Logo Design And Web Design Agency
Based in the heart of Dallas, TX, Vareweb is your go-to destination for transformative digital design. Specializing in custom logos and web design, we tailor each project to the unique story of your brand. Whether you're revamping an existing identity or launching a new venture, our designs are crafted to capture attention and leave a lasting impression. With a knack for creative solutions and a focus on client satisfaction, Vareweb ensures that every pixel reflects your business's vision and values, propelling your online presence to new…Explore the detailed profile of Vareweb
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11 to 50
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$26 - $50
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Less than - $5000
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USA
Codebrit Digital is a leading UK-based digital marketing agency specializing in SEO, web design, and online strategy. They help businesses improve their online presence by providing tailored solutions that drive traffic, enhance user experience, and boost conversions. With a focus on results-driven strategies, Codebrit ensures long-term growth and success for their clients. Explore the detailed profile of Codebrit Digital
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11 to 50
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Up to $25
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Less than - $5000
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UK
Best Digital Marketing Agencies in Coimbatore
Unlock the potential of your brand with Green Pixels Creations Pvt. Ltd.. Our comprehensive services encompass outdoor advertising, creative development, inbound marketing, logo and animated logo design, branding, digital and online advertising, video and graphic design, animation, web design, and social media management. Let us transform your vision into captivating reality and propel your business to new heights. Explore the detailed profile of Green pixels Creations Pvt.Ltd
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11 to 50
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Up to $25
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Less than - $5000
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India
Give your business a kick-start with us
Agile Softwares is a leading software development and IT consulting company where we work thoroughly to give your business and your idea the limelight it deserves. Explore the detailed profile of Agile Softwares
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2 to 10
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Up to $25
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Less than - $5000
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India
OpenX: Pioneering IT Solutions for 17+ Years
Your reliable partner in developing custom IT solutions that are stable, secure, and optimized for today’s market. OpenX specializes in web and mobile app development, software development, data services, cloud computing & devOps, SOC & monitoring, and more. Our solutions are client-focused, secure, scalable, and high-performing, with tangible business results being the core goal. We aren’t just a team of developers, DevOps and data engineers, and cloud computing specialists—we are your partner in innovation, growth, and…Explore the detailed profile of OpenX
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11 to 50
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Up to $25
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Less than - $5000
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Pakistan
Kreative | Mind | Vision
Leading offshore development company offering offshore IT services & software development solutions. Explore the detailed profile of Kmvsoftwares
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11 to 50
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Up to $25
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Less than - $5000
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India
Web & App Development Experts
Design Optimise is a web & app development company based in Orlando, Florida. We are experts in web & app development and have been serving our clients since 2014. We offer a wide range of services including eCommerce, CMS, and Responsive Design. Furthermore, we provide a wide range of professional services designed to help businesses grow. You can count on us to create the right marketing strategies, design custom applications, and build the right infrastructure for your business. Our Work Process: MOBILIZATION/SOW ANALYSIS & PLANNING…Explore the detailed profile of Design Optimise
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51 to 250
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$26 - $50
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Less than - $5000
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USA
Carve Out Your Identity with the Best Branding Agency
At 3C Brand Hub, a top branding agency in Kerala, we specialize in building strong and unique brand identities. As a trusted branding company in Kerala, we offer services like logo design, corporate branding, and advertising to enhance your business image. Our creative team ensures your brand connects with your audience and thrives in the competitive market. Let us bring your vision to life with professional branding solutions. Explore the detailed profile of 3C Brand Hub
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11 to 50
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Not Disclosed
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Less than - $5000
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India
About AG X Factor Pvt. Ltd. Founded by Avinash Gudla, AG X Factor Pvt. Ltd. is a premier business development agency based in Hyderabad, Telangana, offering innovative digital solutions to help businesses thrive. With its headquarters at Trinity Work Hub, Manjeera Trinity Corporate, AG X Factor specializes in a comprehensive range of services tailored to meet modern business needs. Our Services We provide end-to-end solutions, including: Website & App Development: Build responsive websites and seamless apps. Social Media Management & Content…Explore the detailed profile of AG X FACTOR
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2 to 10
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Up to $25
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Less than - $5000
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India
WebHeavenStudio: Affordable Web Design Services in Vizag
WebHeavenStudio, located in Vizag, India, offers affordable web design services tailored to startups and small businesses. We specialize in high-quality, responsive websites at very low prices, starting from just ₹4,999. Our services are perfect for those seeking cheap web design and low-cost solutions in Vizag. We align with the Digital India and Make in India initiatives, ensuring impactful digital identities. Join the growing list of clients who trust WebHeaven Studio for the best web design in Vizag. Explore the detailed profile of WebHeavenStudio
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11 to 50
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$26 - $50
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$5001 - $10000
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India
Your Perfect IT Solution
Softnue is a website designing agency and a website development company. Also, we are nominated as the best digital marketing agency in Guwahati, Assam. Softnue provides services like website designing, web development, web application development, and digital marketing services like search engine optimisation (SEO), social media marketing (SMM), and search engine marketing (SEM). We also provide software development services like online/offline, JAVA, and mobile application development, including android application development and IOS app development,…Explore the detailed profile of Softnue
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11 to 50
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Up to $25
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Less than - $5000
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India
Your One-Stop Destination for all things Digital!
Venture Web Designer is a New York based Digital Agency and your One-Stop Destination for all things digital, Logo & Branding, Website Development, UI/UX Design, Graphic Design, Digital Marketing & SMM, and SEO. We're passionate about helping local businesses thrive and get more customers online. Whether you're looking for a Logo Refresh, a new Website for your business, or a boost in your Social Media Engagement, we've got you covered. Our primary goal is to help local businesses attract more customers online, stand out from…Explore the detailed profile of Venture Web Designer
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51 to 250
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$51 - $100
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Less than - $5000
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USA
Our team of xperts designers is dedicated to delivering impactful and unique designs. This differentiate your business, regardless of size. We understand the importance of a strong online presence, and our designs are made to upgrade your brand's visibility and reach. Discover the exceptional custom logo design services that set us apart in the USA. Xperts Logo excels in providing top-tier business logo design solutions that enhance and solidify your brand's identity and vision. With a decade of experience and a portfolio of over 500 satisfied…Explore the detailed profile of Xperts Logo
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11 to 50
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$26 - $50
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$5001 - $10000
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USA
Your Web & Mobile App Solution Partner
HKinfoway Technologies delivers prevailing yet cost-effective Mobile and Web Development Services. We build compelling Android and iOS Applications. Growth-oriented eCommerce Web Development, User-friendly UI/UX Designing, Digital Marketing, and SEO Services to increase your business ROI. We are a well-growing Web and Mobile Application Development and Marketing Company. Located in the fastest growing area in India, Gujarat, we are a dominant IT solution company. We are well-known for our eCommerce development and Android & iOS development…Explore the detailed profile of HKinfoway Technologies
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11 to 50
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$51 - $100
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$5001 - $10000
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India
Software Solutions Built to Perfection
At DevsAxe, we put people and technology at the forefront of our business. Our team has deep experience in transforming ideas into highly successful and powerful technology solutions to optimize your existing processes and boost revenues. Our mission to create attractive, resilient products for its clients. Its powerhouse team was handpicked for specialties in mobile app development, enterprise software development, web solutions development, e-commerce solutions, industrial iot and many more.. Explore the detailed profile of Devsaxe
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2 to 10
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Up to $25
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Less than - $5000
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Pakistan
Igniting your Digital Journey - Unlock your digital potential
At Cygnus Designs, we specialize in transforming your digital presence with innovative solutions. Our expert team combines creativity and strategy to deliver exceptional web design, development, and digital marketing services. Let us elevate your brand with our tailored approach and commitment to excellence. Explore the detailed profile of Cygnus Designs
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11 to 50
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$26 - $50
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Less than - $5000
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USA
IT Agency - India to the World
Specialize in website design, web & mobile app development, and search engine optimization (SEO) to help businesses improve their online visibility and attract new customers. NewRise Technosys offers a wide range of digital marketing services & strategies, including web & mobile app development, search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing (SMM), content marketing, email marketing, influencer marketing, affiliate marketing, and more. Established in 2010, NewRise Technosys is a India-based…Explore the detailed profile of Newrise Technosys Pvt. Ltd.
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11 to 50
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Up to $25
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$5001 - $10000
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India
One-Stop Subscription for Custom Software & App Development
At Rexett, we specialize in transforming your business ideas into powerful digital solutions. As a leading provider of custom software development services, we are dedicated to helping businesses of all sizes enhance their operations and achieve their goals through innovative technology. Our expertise spans various domains, including custom software development, website development, web design, mobile app development, and CRM solutions tailored to meet the unique needs of our clients. With our flexible Monthly Subscription Plans, Rexett makes it…Explore the detailed profile of Rexett
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2 to 10
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Not Disclosed
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$5001 - $10000
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Sweden
Best Web Development & Digital Marketing Services
Webteasor Technologies is offering result-oriented digital marketing, web designing, and development solutions. We pride ourselves on delivering high-quality web solutions, SEO solutions, and marketing solutions to all of our clients. Explore the detailed profile of Webteasor Technologies
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11 to 50
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$26 - $50
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Less than - $5000
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India
Smart Minds - Smart Solutions
We are a dynamic IT Company working in different domains and niches but primarily in Mobile Phone Applications, Desktop Software, Web Services and the Games Industry. We believe in making long partnerships with our customers which will be based on mutual trust. We have an experienced and qualified team to tackle the challenges of the global market. Our customers can expect from us quality Mobile Applications, Big Data, Metaverse, AI, Blockchain, ERP Solutions, Desktop Software, Websites and also Web Services. We are here to provide you with the…Explore the detailed profile of Oriental Tech Solutions
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2 to 10
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$26 - $50
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Less than - $5000
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Pakistan
Explore Value, Deliver Quality
SoftYoi LLP has developed unique software across industry verticals with using the latest technologies. We provide this all software services with the best quality and best budget. We have a multi-talented team of Java, Alfresco, Web design, Web development, React js, ionic app, Angular js 10+, Responsive website, ionic fram, Node js, Open source website development, CMS development, E-commerce solution, Cloud services. Our approach towards the growth of our client made us one of the most trusted and reliable IT services providers in India.…Explore the detailed profile of SoftYoi LLP
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11 to 50
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$26 - $50
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Less than - $5000
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India
Empowering Your Brand with Leading Digital Marketing Services
Discover a world of growth and innovation with DigiCorders. Explore our comprehensive range of digital marketing services, designed to elevate your brand and drive success. Your one-stop solution for empowering Your Brand with Leading Digital Marketing Services in the USA. Explore the detailed profile of DigiCorders
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11 to 50
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$201 - $300
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Less than - $5000
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USA
Empowering businesses with dynamic IT solutions
If you are looking to enhance your online presence along with an appealing website and social media to showcase to your clients, FinsinTech is your go to partner. We provide state-of-the-art solutions that are tailored to your individual demands, and we have a varied portfolio that includes over 100 happy clients. Our committed staff of more than fifty experts, each with more than four years of experience, offers a strong platform for creativity and quality. We are experts in creating customized plans that use marketing and technology to advance…Explore the detailed profile of FinsinTech
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11 to 50
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Up to $25
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Less than - $5000
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India
Buyer's Guide
What is a Social Media Marketing Company?
A social media marketing company is made up of a group of experts who help companies build a brand, increase sales, and drive traffic. They are experts in effective social media strategies. They understand every technicality of all social media platforms, such as Facebook, Twitter[X], Instagram, LinkedIn, Tumblr, etc. Their expertise and experience working with a wide range of industries help your businesses create platform-specific social media campaigns. Apart from experts, knowledge, and strategies, a social media company also helps you with a wide range of services to fulfill your custom needs.
What are the Advantages of Hiring a Social Media Marketing Agency?
Modern businesses are nothing without strong social networks. Better business branding, higher customer engagement, and increased sales are every business's top goals. They take various measures to achieve those goals, albeit social media is the leading strategy that guides your business goals and objectives in the right direction. However, the effectiveness of the strategies matters the most to squeeze the juice of social media campaigns. And, social media marketing companies are the brain behind making your goal into realization.
Businesses should strategically hire the right social media marketing agency to help them manage their social media channels and campaigns. If you are running a business without proper social media strategies in place, hire the best social media marketing experts now and streamline your business. In case you are wondering how agencies can help you achieve your goals and objectives, we explored some of the benefits that you should know.
Better Expertise, Knowledge, and Strategies
A social media company houses top experts with vetted expertise, experience, and strategies. With expertise, knowledge, and strategies, they create successful social media campaigns and ensure better outreach to your customers by maintaining a strong social media presence.
Time-Saving
If you are running an organization, you must handle various other important tasks. That requires time. Hiring top social media marketing agency can help you free up your time, allowing you to focus on your other core business objectives without ignoring social media marketing.
New, Fresh Perspective
Hiring social media marketing experts from agencies can help you not only meet talents but also gain new perspectives and viewpoints. New people, particularly from new places, will have different viewpoints. They will come up with new ideas that are unique in every way.
Resources and Tools
When you hire a social media marketing agency, you not only get experts but also the tools and resources. The companies have access to different tools that support experts in creating quality, user-focused, and effective social media marketing strategies and campaigns.
Stay Competitive, Stay Ahead of the Curve
Everyone, from individuals to agencies, uses social media. Those with practical strategies, compelling content, and better outreach stay ahead of the peers. If you have the right team with better expertise, you are into the game as these platforms evolve with new features, trends, and algorithms. Experts closely monitor these developments and implement them into their SMM strategies.
Data-Driven Strategies
Using analytics tools, social media experts have access to crucial customer data. For example, they can see when their target audiences are active on social media. This data helps them to create a strategy to post their content. i.e. What days of the week they should share posts and at which time that will create maximum impact can be strategized based on user data.
Create Effective Brand Awareness
When you have a social media marketing team, they can help you promote your business and establishment as a brand. They do this simply by creating a social media buzz around your company, its products, and services on different social media platforms and channels.
Keep Customers Engaged
Experts know what your users expect from you. This can be information about products, services, and news from the respective field. They create strategies for sharing posts, videos, images, and other content, keeping customers at the center stage.
Cost Effectiveness
Social media marketing can be cost-effective in the long run. If you plan better, you can get the best social media marketing services at the cheapest possible price. Besides, the output you get from the campaign, post sharing, and driving traffic can be more valuable than the expense.
What Services does a Social Media Marketing Company Offer?
Typically, a social media marketing company does everything related to social media. However, it’s not mandatory for you to hire comprehensive social media marketing services. You can employ experts from the agency for the specific purposes or that you need to fulfill your goals and objectives. Here, we have mentioned the top digital marketing services the agencies provide.
Comprehensive Social Media Marketing Services
Comprehensive social media marketing is crucial for medium and large-size businesses or enterprises. Suppose you want to use social media channels to promote your products & services and establish your business as a brand. In that case, hiring top social media marketing company can help you achieve your goal.
Channel-Specific Social Media Services
Channel-specific social media services are crucial for businesses that want to run social media campaigns on a particular platform, like Facebook, Instagram, Linkedin, X (Twitter), or others. For example, if most of your customers are active on Instagram, why do you need to spend money on Facebook, Twitter, LinkedIn and other SM channels? Channel-specific social media help you focus on target audiences and gain valid traffic to your website.
Let’s understand how these channel/platform specific social media marketing differ from one to another.
Instagram marketing: the Instagram platform is suitable for connecting with followers and providing information about products and services via images and short videos. SMM agency can help you create effective Instagram marketing strategies and gain followers, increase sales, branding and increase traffic via posts, reels and videos.
Facebook marketing: Businesses looking to boost their brand awareness can use Facebook. However, the platform is equally suitable for gaining followers, generating valid leads and increasing sales. If you want to run paid campaigns or ads, Facebook is the right platform, offering targeted and customizable ad options.
Twitter marketing: Twitter is good for branding, creating social networks and micro-blogging. Social media marketing agencies can help you make a good impression among your followers by sharing short but informative messages.
LinkedIn marketing: It’s a highly professional network, good B2B marketing and generating quality leads. LinkedIn has over 830 million monthly active users, primarily professionals. This platform not only helps you get leads but also establishes you as a brand. However, the effectiveness of LinkedIn marketing is when you put the right strategies in place.
Pinterest marketing: If you have more millennials as your target customers and want more social selling, Pinterest is the platform for you. You can hire social media experts with good hands-on experience in Pinterest marketing to help you create user-focused iconographical images. This platform is similar to Instagram, though you need to post inspiring content, keeping your products and services as the centerpiece.
Email marketing: Email marketing is an effective strategy for building business relationships with clients, promoting your products and services, enhance sales and branding. It can be your channel to communicate with your users and use it to provide personalized services, such as product information and discounts, to potential buyers or customers.
YouTube marketing: YouTube is an effective video-sharing platform where you can promote your products and services by creating short videos, informative videos, tutorials, and more. It’s a good platform for all types of businesses, as you can share video ads with your target audiences. However, you must have experts having good knowledge of YouTube algorithms, keywords, and hidden technicalities of the platform.
TikTok marketing: once the most popular among short video creators, TikTok is widely known for sharing creative information. You can utilize this platform for your business, albeit you need to have a creative expert who can create marketing videos that not just attract customers to your business but also amuse them with creativity.
Social Media Strategy Planning & Creation
Almost every social media marketing agency provides strategy planning and creation services for a particular or all social media channels. You must have a strategy in place for social media, keeping your goals and objectives at the center. It requires effective research, understanding the audience, and exploring social keywords. Reputed social media marketing companies follow best practices, understand challenges, and effectively evaluate the achievements of the set objectives.
Account/Profile Creation and Branding
If you are new to social media, you need experts to help you create a profile across all required channels. Creating social media profiles for businesses requires understanding the platform and its significance to your business. Social media and marketing agencies help you create profiles, with brand and sales focused on company information.
Social Media Content Planning, Creation & Publishing
Social media marketing company, under this service, offers content planning, creation and publishing. Content planning is the process of ensuring the proper distribution of posts across channels. With adequate planning and posting, the agency puts effort into achieving its social media goals. Here’s how the process takes place.
Content Planning: They set goals, identify the target audience and choose the right social media platform to join.
Content Creation: They create platform-friendly, catchy and appealing content. Apart from content copy, they also create graphics for different platforms.
Publishing Content: They schedule content in advance across different social media channels by filtering specific times and days or distributing content the day it has to be scheduled.
Social Media Campaign & Paid Advertising
SMM companies help you run organic and paid campaigns. Campaigns are crucial to reaching target audiences, gaining traffic, and generating leads. Companies do this to promote their products and communicate brand value propositions to potential customers. Paid social media campaigns are tricky as they require you to have proper data, research the market/competitors, choose the correct formats, create engaging and user-focused content, set a budget, and monitor the outcome. With the help of vetted social media experts with good hands-on experience, you can run paid campaigns and ads effectively.
Social Media Community Management
If you want to build relationships and promote your brand, social media community management service is the strategy for you. You can hire a social media marketing agency offering quality-driven community management services. The social media community management experts help you keep your audiences engaged and manage the community of people (mostly who share similar views and interests). For example, it can be your groups of customers, stakeholders, team, fans, partners and more.
Influencer Marketing
Social media marketing agencies also provide influencer marketing that involves endorsements or mentions of products and services by prevalent personalities across social media. It is effective as influencers maintain the trust they build with users/fans across social media channels. It happens because influencers are often known for posting original content. All you need to have is suitable influencers who can help you endorse your products to the right audience.
Analytics and Reporting
Did you know Wednesday is considered the most effective day for social media posting?
Very few business owners know this, but social media agencies can help gain insights into customers' data, behavior and their use of social media platforms. With the analytics and reporting, you will know the impression, traffic, leads and more you gain from social media campaigns. You can also create a plan for the future based on the report and analytics. This service is crucial for all businesses to run social media campaigns or use the platform to promote products and services.
Social Media Audits
Experts in social media marketing companies help you with a systematic review of your presence and performance across channels. The social media audit involves user analysis to identify who you are targeting and where to find the audience, analyzing content performance, the information you have on your social media profiles, key metrics evaluations, and comparisons based on industry benchmarks and recommendations.
Public Relations (PR)
Public relations (PR) is a good choice for businesses that want to establish themselves as brands. The PR agency manages how people, especially your potential customers, see and feel about your products, services and brand. They set narratives, often positive ones, to improve the image of products, companies and services.
How to Choose the Right Social Media Marketing Agency for Your Business?
Find social media marketing companies using different channels, platforms and resources, take their interviews, review portfolios, review their creativity, set your budget, and get started. That seems easy to hire, doesn’t it? But no, hiring a social media marketing agency is easy, though hiring the right one can be complex. You need to make a reasonable effort and require expertise to select the best social media marketing team. As you are here at TopDevelopers.co, you can select the best team just by reading the guide and using the platform. Here are the steps;
Define Your Budget
Before you make any move or take any step, you need to define a realistic budget so you can narrow down options.
Set Goals
Based on budget, you can define your social media marketing goals, such as what is crucial to achieving and what has to be prioritized.
Find Social Media Marketing Agencies
First, you need to create a list of the best social media marketing agencies by going through various resources, such as online platforms (one such example is “TopDevelopers.co”), events, google search and others.
Explore Their Experience and Expertise in the Industry
Experience in your industry and expertise in the platforms you want to use are the two crucial things you need to look at while hiring a social media marketing agency. You may look at their past work to evaluate the number of projects from similar industries they have worked on and what are the results. You can also explore the process, tools and strategies applied to execute the marketing campaign across channels.
Past Work and Track Record
Check their website and review their portfolios and case studies. By exploring these, you can evaluate their success and professionalism, apart from understanding if they are a good fit for your projects.
Explore Client Testimonials
Good work often receives appreciation, even though clients take some time to give testimonials for the services they use from particular social media agencies. But, you can quickly evaluate even if there are a few testimonials. Read them to gauge client experience and satisfaction.
Communication Style and Culture Fit
Good communication is the indicator of quality work, timely results, and transparency. With communication, you can also judge their values and work ethics. Now, you need to keep both communication and culture in mind and see if they align with your goals.
Social Media Marketing Processes and Approach
What process do they follow for social media management, and how do they plan to adapt to evolving trends? These are crucial things to know before making a final call.
Ask for References
You may have various people in your contact list (personal or professional) who may have hired a social media marketing agency for business purpose. You can ask them for references. Besides, you may connect with the previous clients of the SMM agency to get firsthand feedback.
Social Media Marketing Tools They Use
Ask for the tools they use. For example, whether they use SocialPilot, Sprout Social, Hootsuite, Buffer, or others. In short, you can ensure that they have access to advanced social media marketing tools.
What is the Average Cost for Social Media Marketing?
Social media marketing costs $500 or $50,000+ depending on various factors, such as the company with experience and expertise, and the location of the agency. Here are the average cost bifurcation on multiple factors.
Social Media Marketing Costs Based on Hiring Models
| Hiring Model | Costs |
| Monthly | $500-$20,000+ |
| Hourly | $50-$300 |
| Project Wise | $500-$50,000+ |
Social Media Marketing Costs Based on Team Models
| SMM Team | Pricing |
| In house team | $1,000-$95,000 |
| Consultant | $500-$50,000 |
| Freelancers | $200-$20,000 |
| SMM Agency | $1,000-$50,000+ |
Social Media Marketing Costs Platform Wise
| SM Platform | Pricing |
| $50-$500+ | |
| $50-$500+ | |
| X (Twitter) | $25-$200 |
| YouTube | $100-$1,000 |
| $50-$200 | |
| $100-$300 | |
| TikTok | $5-$2,000+ |
What Questions Should I Ask to a Social Media Marketing Agency before Hiring?
Yes, taking interviews with your social media marketing experts is important to find and select the best talents. However, you must ensure you are aware of the subject matter, questions, and follow-ups. You may also consider taking the help of experts within your team or staff to prepare a list of questions and take interviews with social media experts. Here are some suggestions for your inspiration. You can ask questions from different key areas, including;
- Experience and Expertise
- Strategy and Approach
- Communication and Collaboration
- Pricing & Contract
- Results and Expectations
Let’s find some questions from these core areas.
Experience and Expertise
- Do you have experience working with brands in my industry?
- Are you proficient in the social media platforms relevant to my target audience?
- Who will be working on my business social media account/s?
- What are the educational qualifications and experience of the expert handling my or my business SM profiles?
- Can I see some of the successful social media campaigns you have run for clients from the industry similar to mine?
- Have your team received accolades for working on social media marketing projects? If yes, can you show me some?
Strategy and Approach
- Before starting the project, do you provide a social media audit, such as a comprehensive analysis of the different social media profiles?
- How do you create content? Mean you have expert copywriters, or do you use any tools, like ChatGPT or Gemini?
- How will you ensure brand consistency and customer engagement?
Communication and Collaboration
- What are your preferred communication channels?
- Who will be my POC (Point of Contact)?
- What level of access do you need for running a social media campaign for my project?
Pricing & Contract
- How much do you charge for running or handling social media marketing?
- What are your engagement models?
- Do you sign an NDA?
- What types of agreements do you prefer?
Results and Expectations
- How soon can I expect results for the SMM campaigns?
- What tools do you use to run social media campaigns, or do you require any from my side to run the campaign effectively?
- What metrics do you track for campaign results?
- How do you measure campaign success?
Frequently Asked Questions
Social media marketing is an effective strategy to gain traffic, increase sales, generate leads, connect with users and boost branding using social media platforms.
While exploring social media marketing agency portfolios, you can begin by examining their expertise and the results they have achieved for their clients. Apart from this, you can also understand their strategies and goals by reviewing case studies and testimonials.
It depends on how effective your social media marketing campaign is and the expertise of your marketing experts. However, for some activities, you can start getting results within a month, while for others, it might take 3 to 6 months. In some cases, the results might take 6 to 9 months or even more. According to experts, social media is a long-term marketing strategy that requires Atmos's presence and continuous effort to visualize the result.
It depends. You need to ask your social media marketing service provider if they are providing other digital marketing services. There are dedicated social media marketing companies, while many digital marketing companies offer social media marketing as part of their services. For better clarity, connect with SMM company and ask for the same.
Digital marketing is the broader term that includes all marketing activities, including on-page/off-page SEO, PPC and all other marketing activities (that provides for even social media marketing). On the other hand, social media marketing is part of digital marketing, though it focuses on marketing activities specific to social media platforms.