Twitter Vs. Meta Threads – Biggest Differences You need to Know

Avantika Shergil By Avantika Shergil  |  Jul 7, 2023  |  Mobile Apps
Threads vs Twitter

While Elon Musk and Mark Zuckerberg’s cage match may happen when elephants start laying eggs, the battle between Twitter and Meta Threads has come to the fore in a very short time. This week, the social media giant Meta Platforms Inc.’s Instagram officially launched Threads, an application designed, developed, and planned to take on the already popular Twitter, an online social media and social networking service providing microblogging app.

What is Meta Threads?

Threads by Meta is a newly launched app that lets users share their status, photos, and videos with their close friends. The Twitter-rival app is a kind of private version of Instagram but with more features.

The users can also chat with their friends, send emojis and watch their stories. Threads could be directly in competition with Twitter as it is officially declared as a step to destroy the monopoly of the microblogging platform Twitter.

Labeled as a text-based conversation app, Threads by Meta is accessible to pre-existing Instagram users. The platform appears more like Twitter in terms of format, dynamics, and even the nomenclature – Threads on Twitter are nothing but a series of tweets in sequence posted from one account. With the global drama of acquiring Twitter, Elon Musk has been tweeting about the credibility and criticism of the platform in a funny way. Mark Zuckerberg, on the other hand, has challenged Musk’s most recent acquisition’s efficiency with a big claim – hasn’t nailed it.

Meta’s Threads, with its inception, bagged more than 30 million users in its first few hours. But it is still likely to find a place on every cell phone user’s homepage besides Twitter. Instagram Chief Executive Officer Adam Mosseri took Threads to post that several basic features such as hashtags, adverts, and direct messages are yet to be added to the platform.

Twitter vs. Threads vs. Instagram – The Features at a Glance

All three social media platform giants are at loggerheads with each other in terms of the user interface and user experience (UI/UX) through their features, facilities, and homepage display. Here is a quick look table:

Features Threads by Meta Twitter Instagram
Character limit 500 280 for unpaid users, 25000 for paid subscribers 2200
Verification For now, only if you are verified on Instagram $11 a month for mobile $11 a month for mobile
Multiple accounts Multiple accounts Possible Possible
Private account option Yes Yes Yes
Usage limits None Temporary None
Feed options Main thread Trending, chronological, people who follow you Trending, chronological, people who follow you
Direct messages Not yet Yes Yes
Platform Android/iOS Android/iOS Android/iOS
Editing the post Not possible Paid subscribers only Possible
Desktop option Not yet Yes Yes
Hashtags Not yet Yes Yes
NSFW content permission Not allowed Not allowed Not allowed
Commercials Not yet Available Available

The Multimedia Posts

Other than the facilities and features mentioned in the comparison table, the multimedia posts on Twitter and Threads by Meta are different from each other. While users can post website links, audio-visual content, and images on both platforms, they can have GIFs as well. In other words, on Threads, one can post more images and videos at once. Also, the bluebird restricts users to having four items per tweet; on the other hand, the Threads app will allow users to share 10 items through a single post which equals the limit for carousel posts on the Instagram application.

The Engagement and Opinions

Threads by Meta and Twitter both are quite similar in terms of engagement and opinions of users. Both platforms have a like button, repost/quote function, commenting tool, and sharing options. Also, both of these platforms expand to show the comments when clicked. Users can reply to the original posts or reply directly to the next comment. You can see who follows you, who likes your posts, your replies, and your tags.

Threads or Twitter: Who’s the Winner?

In the battle of Meta Threads vs Twitter, the winner so far is Twitter but it could be temporary because Threads is still in beta version and there are many features and facilities pending. Meta would roll out features one by one and could make it better than Twitter in the coming times. Both platforms could prove the immense potential to spread the word to millions of users worldwide for businesses. They can even hire top social media app developers to create one of their own.

Avantika Shergil Avantika Shergil   |  Jul 7, 2023

An enthusiastic Operations Manager at, coordinating and managing the technical and functional areas. She is an adventure lover, passionate traveler, an admirer of nature, who believes that a cup of coffee is the prime source to feel rejuvenated. Researching and writing about technology keeps her boosted and enhances her professional journeying.


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