Top Mobile App Development Trends for 2023

Avantika Shergil By Avantika Shergil  |  Mar 16, 2023  |  App Development
Top Mobile App Development Trends for 2023

Mobile apps across most segments are expected to generate $613 billion in revenue by 2025. Global user spending in mobile apps on Apple’s App Store and Google Play will reach $156 billion by 2023 at a CAGR of 16.8%.

The astronomical rise in mobile app usage and increased mobile app launches has urged a demand for innovation to deliver incredible apps. Every year, new app development trends in the mobile app development industry are opening up new horizons for businesses to survive and thrive in the sea of apps. In this blog, we will throw light on the most prominent mobile app development trends that will reshape mobile app development in 2023.

P2P Mobile App

Accelerating mobile app usage and Ecommerce services are fueling up the P2P market growth as higher accessibility and convenience has become the top preference of users. That’s P2P mobile app has become a mobile app trend that allows the user to make payments from a bank account to another person’s bank account or outside the bank.

It led to unmatched growth in the P2P Payments Market Size that’s projected to reach $8.07 Trillion by 2030, growing at a CAGR of 17.53%.

The use cases of mobile P2P payment are spreading across various industries such as social media platforms with payment features, mobile wallets like- Apple Pay or Google pay, cryptocurrency wallets, and more. The quick, easy, and secure payment makes the apps popular.

5G Technology Apps

5G technology is going to prove to be a game changer in the coming days. 5G owes its popularity not only to the fact that 5G is 100 times faster than 4G, but also that 5G technology provides increased bandwidth, enhanced capacity and low latency.

According to an estimate, by 2025 around 4 out of 10 internet connections in Europe will be 5G connections. 5G provides the infrastructure to take the next technological leap for humanity.

The emergence of 5G substantially expands the possibilities of AR,VR and IoT integration as it enables fast processing of large amounts of data. The 5G technology will also revolutionize video streaming as it supports real-time, high-resolution video streaming.

The global 5G technology market is expected to reach $668 billion by 2026. The huge opportunity in 5G technology is going to create an even bigger opportunity for 5G mobile app developers.

Looking at the phenomenal growth prospects of the 5G technology, we can surely say that 5G is going to be one of the hot trends in mobile app development in 2023.


It’s estimated that smartphone users all over the world will download around 200+ billion apps by the end of 2023. One major contributor to so many app downloads is the fact that the smartphone users will have to download a separate app to avail a particular service or function. The more services the users want to use, the more apps they would need to install. The more apps the users install, the slower their phone becomes, prompting them to uninstall certain apps. A super app solves this issue, as a super app is an integrated ecosystem made of dedicated services called mini apps. Benefits like convenience, a uniform user experience and phone memory storage savings tilt the users towards super apps. Mentioned below are some of the most successful super apps in the mobile applications market today.

  • Paytm
  • Careem
  • Line
  • Gojek
  • Wechat

According to estimates, the size of the super app market will be around $23 billion by 2025. This multibillion dollar market will provide a plethora of opportunities to the app developers and super apps are going to be one of the hot mobile app trends in 2023.

Instant apps

With users’ mobile memory usage already occupied with essential apps, it deters them to download large-sized apps. Besides, updating the app appears hassle to the users. The solution to this problem brought to the table by Google in the latest I/O developer conference is the Android instant app.

Instant apps are developed and render experiences similar to mobile apps but they facilitate users to download only a portion of the application, which is required and the rest of the content is accessed through a URL. It helps in saving a lot of space on mobile devices. To date, around 50 instant apps are built and launched on the Google play store. Also, the developers can transform the existing native application into instant apps. This is rewarding for businesses that struggle to make users download the app due to its heavy size, they should consider this application development trend.

Wearable Tech

Post-Covid, as people have become more health freaks, the demand for wearable devices and wearable apps complemented with mobile app development has surged. Apple is continuously updating WatchOS to bring new features and redesigned its interface to deliver the phenomenal experience to Apple Watch users.

According to Statista, “The number of connected wearable devices worldwide has more than doubled in the space of three years, increasing from 325 million in 2016 to 722 million in 2019. The number of devices is forecast to reach more than one billion by 2022.”

The fitness trackers are also creating a lot of buzz, which indicates that mobile apps will be developed for wearables to enhance the wearable experience and let the users stay fit. Embrace one of the top mobile app development trends to get closer to your target audience.

The Dawn of On-Demand Apps

Thanks to on-demand apps, users don’t need to step outside to purchase groceries, order their favorite cuisines, buy clothes, or hail a cab. Everything is available with just a few taps.

On-demand apps are now making inroads into every industry such as food, healthcare, laundry, salon, pet care, home services, pharmacy delivery, fuel delivery, transportation, house cleaning, home services, and more.

The apps provide a platform for product/service seekers and product/service providers to connect digitally and get things done. Instacart, Uber, Postmate, Netflix, and Yoshi are popular examples of on-demand delivery apps that have acquired a huge user base and making bundles in revenue.

Guide to On-Demand Mobile App Development for Entrepreneurs

AI & Machine Learning

Artificial intelligence technology has surpassed human intelligence in terms of speed, accuracy, and automation. The technology and its subsets- machine learning and natural language processing make mobile apps perform smartly and speedily. The automation of repetitive tasks and the capability of connecting the dots in a few seconds makes AI technology- the perfect fit for delivering personalized experience and enabling customized communication.

Gartner stated that artificial intelligence leverage will increase by 25% by 2023 in most organizations due to enhanced customer satisfaction.

With continuous advancements in AI technology, its use cases across diverse industry verticals are expanding and giving businesses a competitive advantage while saving time, effort, and resources. Immersive experience rendering, photo animation, online payment fraud detection, predictive analytics, speech, text, and emotion recognition, and navigation improvements are popular examples of AI technology leverage. Supercharge your app with AI, which is now considered one of the hottest trends for mobile app development.


Neumorphism happens to be a top design trend in the current scenario. Neumorphic elements add a 3D feel for real buttons, which the users can reach out and press. All of that is achieved by a visual representation with icons. Neumorphism not only enhances the beauty of the app, but it also improves the interaction between the users and the app.

One of the biggest advantages of a neumorphic design is that the design is highly suitable for interfaces with small buttons. The exciting potential of neumorphism as a design concept tempts us to think that neumorphism will be one of the most trending technologies to build a successful mobile app in 2023.

AR and VR

Pokemon Go was the game that brought AR(Augmented Reality) and VR(Virtual Reality) into the limelight. When people first became aware about AR and VR, they thought that these latest technologies in mobile application development would be limited only to gaming and the tourism sector, which happen to be more visual-centric sectors.

AR and VR has proven this wrong and has evolved into a technology that is used in a wide range of industries like Automobile, Medical imaging, Aeroplane training and education to name a few. According to Golman Sachs, the market for Augmented Reality will touch the $80 billion mark by 2025.

The advancements in the mobile processor and sensor technology will give a boost to AR and VR. one can expect AR and VR mobile app development to be one of the major app development trends in 2023.

Blockchain-enabled apps

Blockchain app development happens to be one of the latest app trends in the tech world. Blockchain is the technology behind the popular cryptocurrency Bitcoin. Blockchain technology is one of the most fool-proof ways to secure data, whether it is a transaction record or a document. Blockchain technology removes the issues of trust in transactions as it is practically impossible to alter the records of transactions in a blockchain.

The application of blockchain is not limited to cryptocurrency and many industries like agriculture, logistics, banking, real estate and medicine are exploring the opportunities in blockchain technology.

The market opportunity for blockchain technology will reach around $67 billion by 2026 and blockchain app development will emerge as one of the hottest application development trends in 2023.

Internet of Things

The IoT(Internet of Things) is a technology that describes a network of devices connected to the Internet. This network of devices provides automated control and convenience to consumers. The rising mobile penetration across a broad set of sectors has created a bunch of opportunities for the Internet of Things (IoT) technology.

At present, engineers use the IoT technology to design smart home systems. With the help of IoT, users can use mobile apps to operate various devices like music systems, air conditioners, and thermostats.

The IoT market is expected to become a $1.4 trillion market by 2027. Looking at the potential of IoT, we can safely say that IoT app development is going to be a robust mobile development trend in 2023.

Internet of Things Technology for Connected Cars

Apps for foldable devices

Foldable smartphones are selling like hotcakes and many smartphone manufacturers like Huawei, Samsung, Xiaomi, and Motorola provide foldable smartphones to consumers. With the rising popularity of foldable devices, app development for foldable devices is going to be a high-growth area in the near future. The app developers will need to consider the following factors when they build the apps for foldable devices

  • Resizability
  • Multi-window ability
  • Multiple screen support
  • Continuity and aspect ratio

The foldable devices market is expected to grow at a pace of 48% CAGR in the period of 2020-2025. Foldable smartphones will take the smartphone experience to a whole new level and foldable app development will be one of the major technology trends in 2023.

Touchless Technology

Google introduced the touchless technology concept to the world. In Google Pixel 4, Google introduced an advanced motion sensor technology called Soli. The Pixel 4 users can complete a variety of actions like snooze the alarm, switch on the DND(do not disturb) mode, and pick up or decline calls. Soli is powered by radar-based motion control technology. As new touchless application patterns arise, there will soon be no need to touch the screen. The potential of the technology prompts us to think that touchless technology will prove to be the future of app development.

Mobile app development is a fast-evolving industry and businesses that can take advantage of the changing trends in mobile app technology are the most successful businesses. It’s not enough to just keep track of the latest trends, you will also need the support of top mobile app developers to build an app that can ride the trend effectively.

Mobile Wallets

The mobile wallet market size has surpassed $100 billion in 2020 and is expected to grow at a CAGR of 20% till 2027. Factors like better access to cheap and fast internet across the world, proliferation of mobile POS(point of sale) machines, fast adoption of m-commerce by consumers and secure biometric identification will contribute towards growth of the mobile wallet technology in the future.

Relevant Read: Top Features to add in your eWallet App


The global mCommerce market was valued at around $628 billion in 2020 and is expected to grow at a CAGR of 34% till 2026. As consumer preferences shift from desktop computers to smartphones, more people will use phones for shopping. The mCommerce trend is expected to remain strong in 2023 due to the addition of the latest features like proximity marketing, image recognition, voice shopping, smart navigation, social commerce and smart personalization.

Which mobile app development trends you should follow?

Presently, getting the right app built with the right mix of ingredients, technology, and people enable businesses to boost brand awareness, generate high sales, and earn optimal ROI. It’s feasible only when businesses get built a mobile app while staying on top of the mobile trends.

Taking a step ahead, in 2023 we will witness a renewed push from businesses to provide more personalized experiences with the combination of trending technologies. When you come up with a novel idea, perform the necessary research and then proceed to establish your business authority by building an app, that’s packed with the latest trends.

Now, based on your initial research if you are unsure of which way to proceed, let us help you connect with the top mobile app developers based on your business requirements. These mobile app technology experts are not only well-versed with consulting and development skills but also know which latest trends in mobile app development can bring maximum advantage to your business in 2023.

Avantika Shergil Avantika Shergil   |  Mar 16, 2023

An enthusiastic Operations Manager at, coordinating and managing the technical and functional areas. She is an adventure lover, passionate traveler, an admirer of nature, who believes that a cup of coffee is the prime source to feel rejuvenated. Researching and writing about technology keeps her boosted and enhances her professional journeying.


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